Who we are
Founded in 1983, Neotrope is a communications solutions provider that helps organizations increase their market position by leveraging the power of creative thinking.
From brand strategy and interactive design to content realization, Neotrope works with clients to identify and enable opportunities to enhance their relationships with customers and increase market awareness.
Neotrope believes in honest, practical approaches to client goals, that result in true return on investment. We foster long-term relationships in order to understand our clients' business as if it were our own, versus reactive quick-fixes to market shifts.
As a "virtual agency" Neotrope has the flexibility to change with the needs of our clients, without significant investment in retaining key expertise. We are constantly evolving as the vehicles for business communications, and the technologies that drive dissemination of brand knowledge, are reinvented.
Neotrope has a wealth of expertise in multiple industries, including entertainment and new media, information technology, retail and consumer products, health and fitness, and business-to-business.
To learn more about our company history, click here.
Some of the strategic solutions offered by Neotrope based on the depth or our expertise include:
- Business Identity and Brand Identity
- Business Communications Design including corporate materials, product packaging, catalogs and periodicals, and e-media
- Brand Advertising and Marketing
- Public Relations and Press Release Services
- Audio/Video Capture, Editing, Transcoding, and DVD Menu Design
- Web Site Design, Architecture, and Content Development
- Affordable and Flexible E-Commerce Solutions including Subscription Systems and Secure Content Download
- HyperMedia specifically Flash6-MX based Web Sites, Streaming Media, and CD/DVD content linked to online resources
- Best-in-class Small Business Web Hosting
- Proven methods of Web-based marketing including keyword placements, search engine optimization, and contextual advertising
For an overview of our client engagement and project development processes, please go here.
Neotrope was originally launched as the entertainment division of Mindset in 1996, before we brought all our brands under "one roof." (See Company History for more information.) Currently, our entertainment divisions include:
Neotrope Press (formerly Mindset Press), Neotrope Records (formerly Bang Big Records), Neotrope Films, and the Neotrope Gallery. For more information on these ventures, visit NeotropeEntertainment.com.
Neotrope is a privately-held company headquartered in Torrance, California (South Los Angeles County), with personnel throughout the U.S. and Canada.
Neotrope is our service mark and a U.S. Registered Trademark all rights reserved. The "digital guru" icon is a trademark of Neotrope.
Neotrope Partners with Voxant, Inc. for "Viral" News Distribution
June 2006 Voxant will pull Send2Press News Network content, images and VNR (video news release), into their News Cubes and related viral distribution network. Neotrope will feature Voxant video and content feeds on sites like eNewsChannels.
S & R Network Consulting Selects Neotrope's Keyword Optimization Solution
Aug. 2006 S & R Network Consulting of New York (sr-network.com) selects Neotrope's DotSorcerer Search Engine Marketing solution. S & R is a leading New York computer network and database integration firm.
About S & R >
SEO Services >
Neotrope Launches Advertising Industry Newswire
May 2006 Advertising Industry Newswire is a new content resource providing news, opinion and commentary on the advertising business.
Visit the site >
Neotrope and to Sponsor NARIP Music Marketing Seminar
July 2006 Neotrope's Send2Press® unit will sponsor a music marketing event produced by the National Association of Record Industry Professionals (NARIP), and hosted by Scott G "The G-Man" on music marketing, publicity and PR in Los Angeles, August 15, 2006.